To contain skyrocketing costs and improve overall management of vital storage resources, enterprises must move beyond traditional management techniques and implement a strategy that takes into account the organizational and architectural complexities that impact storage management at every level. This paper explores these complexities, and explains the benefits of realigning IT workflows, automating storage management tasks, and centralizing responsibility for storage management under a senior-level administrator or strong administration team. Companies with a consolidated storage management strategy realize reduced capital and operating expenses, improved application and data availability, improved communication and interaction between departments, and enhanced productivity throughout the organization.